Do You Know Who Your Realtor® Is?
This is a real conversation I’ve had on more than one occasion while trying to schedule a showing for a potential buyer:
"Hi this is Agnes Zak with Premier Sotheby's and I would like to schedule a showing for 123 Main Street.”
Response: “I’m sorry but you need to call the listing agent directly to schedule this appointment.”
Me: “I’ve already tried twice, yesterday and the day before, and never got a response.”
Response: “Well, I think my agent is out of town.”
Other responses I've received have been: “Our agent lives in Naples part-time and up north during the summer” or “Our agent works another job during the day and won’t be available until this evening or this weekend.”
Are you surprised? Don’t be. It happens all the time, especially here in Naples. Agents work part-time and don’t have a team to support them when they aren’t available. When you hire your Realtor®, it pays to do your homework and know exactly who you’re working with.
When you’re selling your home, you need someone who can make sure listing appointments are scheduled quickly while buyers are still interested. As a buyer, you need someone who can respond to your questions and get information you need as soon as possible.
Full Time Professional
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In the real estate industry, a full-time professional works well over 40 hours a week. We don’t mind because this is our career, and we enjoy it. But this willingness to put in the hours means we’re available when our customers and clients need us, and if we’re not, we have people in our offices and brokerages to help us.
Ask any real estate agent, and they’ll tell you that our phone never rings more than the moment we go on vacation. When you hire a full-time professional, you’ll hear back from us or we’ll let you know before we leave who to contact until we’re back at work. There’s no waiting for us to come back to town for the season or get a day off from our other job. Real estate is our profession and our job, and we strive to be available as often as possible.
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Communication has changed a great deal over the years. In today’s go, go, go world, there are few people who are willing to wait several days for a voicemail message to be returned. We have Facebook Messenger, text messages, email, FaceTime, Skype, and plenty of other ways to quickly communicate with each other.
Waiting for your agent to get their lunch break or come back to town before they can be reached doesn’t make sense anymore. Whether you’re the one who can’t get them on the phone or I can’t reach them, with a buyer who really wants to view your home, it’s a problem. Buyers can, and do, move on to the next home on their list. Deals fall through when the other agent can’t be reached. The ability to communicate quickly and efficiently isn’t a luxury; in real estate, it’s a necessity.
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No real estate deal is set in stone until you’re at the closing table. Once the initial offer is put in, you need an agent who’s going to be there for the negotiation process. Questions need to be answered. Offers must be presented in a timely fashion. When a seller’s agent doesn’t get back to the buyer’s agent quickly, we question the seller’s motivation. Maybe they don’t really want to sell. Maybe that price wasn’t the right one.
Buyers will move on, especially as inventory begins to grow. They don’t have to wait for your agent to find time to call us back. Many buyers, especially in our current market, know they don’t have to stick around waiting on one agent and one property. They have options, and they will look into them if they’re made to wait too long.
If you and your Realtor® hang out all the time, hit the golf course together, or go on vacation together, that’s great. There’s nothing wrong with being friends with your real estate agent. But think about this, when they’re on the golf course or a cruise with you, who’s selling your home? And if you’re getting a call from the buyer’s agent to show your home, where is your agent and why aren’t they taking these calls?
When you’re ready to hire a full-time professional Realtor®, contact me and let’s discuss your real estate needs!